Google announces new search tools to counter-fight Wolfram Alpha

Days after Wolfram Alpha was described as ‘Google Killer’, Google upped it ante in the ‘war of the search engines’ and released a new set of tools.

Wolfram Alpha, the new computational search engine, is set to go live on Monday May 15 at 7pm CST. The search engine, which is based on Mathematica and founder Stephen Wolfram’s own New Kind of Science, will provide users with answers to factual questions, unlike Google which simply provides websites which may or may not contain the required information. And far from worrying about possible technical glitches that might disrupt the launch, Wolfram has decided to film the whole process for users to watch. He said: “We hope that it’ll be interesting for people to join us as we work through these in real time.”

They allow navigators to better coordinate search results and produce sophisticated automated research reports.

At their headquarters in Mountain View, California, Google executives demonstrated tools that will make sure the search results generated from your personal computer tally with those of your web-enabled cellphone.




Another feature currently under development narrows down search results for any given topic to the last 24 hours, or the past week, giving a fresher perspective as the search engine trolls through news sites, blogs and general information available. Google Squared, to become available next month, will also allow users to surf the Internet to create spreadsheets based on their search queries.

The slew of new features were expected, considering the growing popularity of real-times search products, like the search feature on the popular microblogging site Twitter.

It is also being seen as a move to minimize the impact Wolfram Alpha might have on netizens worldwide once it is launched in the next few weeks. There is no doubt the bigwigs at Google are worried about losing their user base to a search engine that promises to revo lutionize the way people search for in formation online.

What will be the future of SEO with Wolfram Alpha?

A Red Hot Question for all of us is how Wolfram Alpha will effect Internet marketing activities. For the purpose we need to know how Wolfram Alpha differenciate from Google.

Wolfram Alpha isn’t built for people who want to pull up relevant web pages about a particular topic. It isn’t built for people who are shopping, looking for product reviews, or who just want to see what someone else has to say about a certain topic. It’s built for people who want immediate access to relevant facts about a specific topic, without having to wade through a lot of the junk that gets in the way of these types of searches on Google.

There is a major difference between the two search engines: Google directs you to web pages that it thinks will give you the information you’re looking for, while Wolfram Alpha pulls relevant information directly from its database of facts, statistics and figures.

So what does it ultimately mean fo the end user? Put simply, it could significantly an end to Internet junk. Instead o the millions of pages that are thrown up as a result of any single query, Google with its extra layer of semantic search and the ‘promising’ Wolfram Alpha wil show only credible information tha both students and researchers world wide can use to their advantage.

It also signifies the dawn of Search 3.0 — which means we can find what ever we need online, and very fast.



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One Response to Google announces new search tools to counter-fight Wolfram Alpha

  1. E.Umana says:

    This sounds like a very interesting concept although, It will cost an arm and a leg for Wolfram to fully implement this strategy on a massive scale, It will be interesting to see how this turns out. in the long run.

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