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Google Personalized Search -- A New Challenge for SEO

Google Personalized Search — A New Challenge for SEO

Monday, December 7, 2009 18:59

As on December 4th 2009, Google extended its Personalized Search system for Non-registered users. Earlier this option was available to registered users, only when they had Web History enabled on their Google Accounts. Google Search now displays all ...

Link Building – Important Strategies from Bing

Wednesday, November 25, 2009 4:40

Previously, SEO Companies & Experts were always following Google guidelines to find out how our SEO efforts should be. Google always shaped the SEO activities. But now Bing is also in the battle. For First Time, Bing has provided really valuable information for Link Building. Rick DeJarnette of Bing Webmaster Center has shared some dos and don'ts of link-building for Bing. Most of these does not differ too much from advice that Google would give you. It is, however, still always nice to see how they feel, just to clear up any possible confusion. Like Google, Bing places great emphasis on quality links to determine its rankings. "Just don't make the mistake of believing it will result in instant gratification. Successful link building efforts require a long-term commitment, not an overnight or turnkey solution," says DeJarnette. "You need to continually invest in link building efforts with creativity and time."

Twitter-Bing collaboration, What will be the effect on SEO?

Twitter-Bing collaboration, What will be the effect on SEO?

Thursday, October 22, 2009 10:29

You can now search Twitter database from Bing. Is not that great? Bing has reached an agreement to crawl all of Twitter's public results in real time. Bing's Twitter search — Bing.com/Twitter — is already live. In a demo by Yusuf Mehdi, senior vice president of the online audience business group at Microsoft, a number of advances were immediately apparent. The most important for Twitter fans is that Bing reorders the massive, unwieldy Twitter stream by creating a "social relevance" score based on the quality of the tweet — "Life sucks" for instance, would not achieve high relevance — as well as the popularity of the tweeter. Then the tweet is run through spam and obscenity filtration to get a final result. Bing-Twitter search also allows users to separate the most popular embedded links from the tweets that surround them, allowing people to understand the source of a conversation without having to endure the din surrounding it. Bing-Twitter also expands a tweet's bit url and shows users the real domain, creating greater transparency before you click. In short, Bing makes Twitter make sense. For Microsoft, latching onto Twitter's rise is more than just a big marketing win; it's also a technological victory. Twitter is a huge, previously untapped resource in the movement toward search that relies on real-time data rather than archived links. (There was also a strong industry rumor that a similar deal between Bing and Facebook had been reached, though neither party commented on that.) So What will be the next move by Google? Twitter-Bing collaboration, What will be the effect on SEO? Twitter has great business value.  Microblogging platform Twitter has 32 million users, an increase from about 2

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