Anchor Text – Everybody makes this mistake

Do You know which are the most popular anchor texts? You will not believe that, as i did. These are “Click Here” and “Read More”.

If you Google the word phrase “click here” the first page is Adobe Reader. See the proof by clicking this link.

clickhere

Now if you see the #1 site on that page you will get this page: Adobe Reader . But that page has no words “click here” on the page. It is ranked #1 because millions of websites have a link on it that reads: “Click here to download Adobe Acrobat Reader”. Because millions of websites name their link “click here” it is ranked number one. Now imagine those same websites had the link: “Web Designer UAE to download Adobe Acrobate Reader”. The site that the words “Web Designer UAE “links to would be #1 anytime someone Googled “Web Designer UAE“.

Now just look at your own website, how many time “Click Here” and “Read More” are used? These are just useless phrases taking away your most important SEO Juice. No Body will use these phrases to search you.